Cantina Toblino & Wine Meridian: a partnership to grow abroad

ABSTRACT

Cantina Toblino has found a collaboration agreement with Wine Meridian, the first web magazine to support the world of wine for various marketing activities, training and international events.

Thanks to personal contacts and friendship with Fabio Piccoli, Lavinia Furlani and Marco Fasoli, Cantina Toblino will have the opportunity to draw on the know-how in the marketing, commercial and export management fields of Wine Meridian and Wine People. In addition to various initiatives related to internal and external communication, Cantina Toblino will also participate in some campuses organized by Wine Meridian on issues related to national and international commercial strategies. This will allow you to learn the basics to try to expand the foreign market, still underdeveloped for our reality.

Cantina Toblino will also participate in some B2B events in collaboration with Wine Meridian, Vinitaly International Academy and Wonderfud in Hong Kong (China), Tokyo (Japan), Vancouver and Toronto (Canada).

These projects are part of a business growth perspective both from a production and commercial point of view, consolidating existing markets and opening new ones.